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Description
XR PictureA wide palette of naturally beautiful colors
See colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables our unique display to access a wider palette and reproduce each color with the subtle differences seen in the real world. With extended hue and saturation, vivid shades, and realistic texture can be seen in the flowers. Even pale colors look realistic.
Real life depth with deep blacks and intense brightness
Feel breathtaking contrast, just as in real life. Our Cognitive Processor XR cross-analyzes data, enhancing picture quality in the same way that the human eye focuses for real life color and depth. With XR Contrast Booster, bright areas are brighter and dark areas darker-no more details overwhelmed by shadow or lost in blown-out highlights.
Recreating lost 8K texture, the intelligent way
Whatever the content or source, you’ll enjoy entertainment close to 8K resolution with XR 8K Upscaling. Our Cognitive Processor XR accesses a vast amount of data, intelligently recreating lost textures and detail for real-world picture quality. See details such as naturally defined feathers and sharply outlined claws.
Intelligent motion processing for fast-moving, blur-free scenes
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity cross analyzes data to ensure action stays smooth, bright, and clear.
Beautiful pictures across the screen
The X-Wide Angle panel keeps pictures beautiful from any angle, so even people watching at the sides get as satisfying an experience as those from the center. And with X-Anti Reflection, pictures are much clearer with less light reflection.
X-Wide Angle X-Anti ReflectionDiscover picture technologies
XR SoundThe frame is the speaker, sound matches action
For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. With a vibrating frame tweeter on this BRAVIA XR 8K TV, sound matches precisely with what’s on the screen for a truly immersive experience. Front-facing subwoofers provide powerful bass, no matter where you place your TV.
All your entertainment upscaled to 3D surround sound
With BRAVIA XR, everything you watch gets the true surround-sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.
Voice Zoom 2 enhances voices for clearer dialog
Hear TV dialog more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyzes it and enhances its clarity.
Discover sound technologies
Smart TV FeaturesEasily control your smart home
Use your voice to control smart-home devices throughout your home. Adjust lighting or control other connected devices.
Supersize your smartphone favorites
Quickly and easily enjoy your favorite videos, photos, games, and more from your iOS or Android devices on the big screen.
Control all your devices with one smart remote
All your connected devices can be controlled with our smart commander. One-button access to video-on-demand services brings shows and movies into your room in seconds.
Discover more smart features
DesignMinimalist design-all immersion, no distraction
Our minimalist one slate design embraces the screen in a single pane of glass that’s naturally elegant and keeps you focused on the picture. This is a TV that looks and sounds beautiful, whether on a stand or mounted on a wall.
Actual look may differ depending on TV size.
Intuitive 3-way multi-position stand, versatile for any TV placement
A 3-way multi-position stand gives you the choice of a standard setting that focuses you on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.
Metal Flush Surface for immersive viewing
The premium metal bezel is extremely narrow so your eyes naturally focus on the picture, not what’s around it.
Clutter-free, all-round beauty
A concealed cable track keeps wires neatly hidden so your television stays free of clutter and looks good from the front, the sides, and the back.
Premium brushed aluminum remote with backlight
The premium-design remote in brushed aluminum with hairline finish feels ergonomic, while the illuminated keys are visible in the dark.
Assistive Technology on Google TV
Our TVs include visual, hearing and mobility accessible technology.
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